Rooted in tradition
We respect traditional knowledge around ginseng and botanicals while presenting products for contemporary lifestyles.
Brand Story
Xuanling An Oriental Wellness Brand
With a brand heritage dating to 1988, Xuanling draws on the depth of Oriental wellness culture. Clear ingredients, dependable quality and refined presentation serve both everyday needs and thoughtful gifting.
Brand Symbol
A tree ring shaped by time
Layer upon layer, the tree-ring symbol records natural growth and the passage of time. Its unique pattern reflects our respect for ingredient origin, product quality and long-term trust.
This inspiration from time and nature defines Xuanling's enduring brand spirit.
Brand Identity
An Oriental identity built around a tree ring
The tree-ring emblem and Xuanling wordmark form a restrained, recognisable identity that conveys cultural depth and confidence.
Brand Positioning
Bringing Oriental wellness into modern life
Trust through quality
Clear ingredient, specification, production and testing information helps customers make informed choices.
For everyday use and gifting
A considered range for family routines, festive occasions and business gifting.
Brand Principles
Heritage carried forward through quality
Brand heritage
Beginning in 1988, the brand carries forward the cultural memory of Oriental wellness.
Tradition, thoughtfully renewed
Traditional wisdom is presented with greater clarity and relevance for modern life.
A lasting quality commitment
We continue to improve information on ingredients, production, testing and qualifications.
Company
A capable company behind the brand
Xuanling is owned by Weihai Songling Nutraway Chinese Herbal Pieces Co., Ltd.
A broad production foundation
Production capabilities span prepared Chinese herbal pieces, botanical extracts, foods and plant-based beverages.
A coordinated brand portfolio
Nutraway, Songling Yuanqihong, Songling and Dizhentang cover botanical ingredients, herbal drinks, preserved ginseng and OEM/ODM development.